Applying the Theory of Optimising Professional Life

Lesley Margaret Piko, Australian National University Abstract Glaser (2014) wrote that “the application of grounded theory (GT) is a relatively neglected topic” (p. 1) in the literature. Applying GT to purposely intervene and improve a situation is an important adjunct to our knowledge and understanding of GT. A recent workshop of family doctors and general practitioners provides a useful example. The theory of optimising professional life explains that doctors are concerned about sustainment in their career and, to resolve this concern, they implement solutions to...

Goal-oriented Balancing: a New Model of Contemporary Sales Management

Lars-Johan Åge, Stockholm School of Economics Abstract This study focuses on the substantive area of sales management and it suggests that the main concern of a sales manager is to reach the sales and economical goals of the sales organization. The social process by which this main concern is resolved is called goal-oriented balancing and it describes two complementary organizational dimensions, frame development and individual development that are continuously balanced against each other. That is, the sales manager must establish effective organizational processes and...

Systematic Avocating

Jan Green and Ben Binsardi, Glyndŵr University, Wrexham Abstract Feeling obliged to undertake complex research tasks outside core working hours is a common occurrence in academia. Detailed and timely research projects are expected; the creation and defence of sufficient intervals within a crowded working schedule is one concern explored in this short version paper. Merely working longer hours fails to provide a satisfactory solution for individuals experiencing concerns of this nature. Personal effort and drive are utilised and requires the application of mental mustering...

Book Review: Beneficial Applicability of Grounded Theory

Astrid Gynnild, University of Bergen Glaser, B. (2014). Applying grounded theory: A neglected option. Mill Valley, CA: Sociology Press. For what good is grounded theory? How can it be applied? Who finds it useful, and are there specific issues that ought to be considered before, or during, deliberate application of grounded theories? These are but some of the issues that are raised in Barney G. Glaser’s latest book, which deals with applying grounded theory. In this 190 page book, which is actually a reader, Dr. Glaser’s new theorizing in the field is coupled with...

About the Authors

Annabel-Mauve Adjognon is an Associate Professor at Neoma Business School. She holds a PhD in Management Science and Business Administration from the école des Hautes Etudes, Paris. Her research interests are primarily in leadership, organizational politics, and management skills. She has also conducted research on sustainable development and corporate social responsibility. She regularly presents her research at international academic conferences and serves as an ad hoc reviewer for various academic journals. Email: am.adjognon@neoma-bs.fr Lars-Johan Age is a researcher...

Editorial: The Multidimensional Usefulness of Grounded Theories

Astrid Gynnild, Editor This issue of the Grounded Theory Review demonstrates the multidimensional usefulness of doing grounded theories. Raising awareness through systematized conceptualizing is undoubtedly the number one reason for generating grounded theories. But, as demonstrated in the conceptual discussion of applying GT by Barney G. Glaser, raising awareness is just one of many benefits of the method. The general section in this issue contains three theories that focus on human patterns of coping with change, but from very different disciplinary perspectives. The...